Thought Sausage

Sorry I have to rant on work (to those that aren't in the search industry). Michael Martinez is unhappy with Google Analytics new site/internal search functionality because Google still doesn't properly index supplemental results. I won't bore you with the details other than to say supplemental results in Google are pages that Google normally doesn't show in its normal index because they have deemed them less important. The internal search functionality refers to Google now reporting on the types of searches people perform on your site. For example if you were to search for something in the query bar on Thoughtsausage, if I were employing this functionality, I could see what types of things people search on when they are here. Pretty cool really.

Michael Martinez claims this tool is useless because all these non-pertinent pages aren't being indexed. Michael Martinez is also the proprietor of xenite.org, which aside from looking straight out of 1995 is the self-proclaimed #1 resource on the web for Xena the Warrior Princess. This serves to be his source of achievement in the search optimization community. Real hipster we're dealing with here.

So here's my open letter response to Michael Martinez (and I have no doubt he'll eventually find it as he seems to be just the sort of fellow who Google's his own name on a daily basis to see what comes up):

Michael,

I'm glad you got your grievances for Google Internal Search off your chest. The rest of the SEO community understands that supplemental results and internal search are two entirely separate issues and while one may not be perfect, it doesn't mean Google can't enhance their product elsewhere. That's what those of us at the grown folks table call progress. And in 5 years when people have forgotten what supplemental results even were, they'll know what internal search is, and you'll forever be known as a whiny little pissant if somebody bothers to look you up, which they'll never do.

Dave McAnally